Some start out looking for an alternative income. Some of us launch stores because we just have to get our amazing product out there. Many of us take steps to starting an ecommerce business just as a hobby but begin to enjoy it so much, we leave our day jobs to be full-time merchants! Whatever…
The first day of summer marks the start of one of the best seasons of the year for customers. However, the story is quite different for retailers and Shopify store owners. The hot weather and a plethora of holidays mean that most people spend little time on their screens. The result is a slump in sales. Bloomberg reported a 1.1%…
If you’re refreshing your Shopify store marketing and want to activate a different cart recovery email tool, you’ll need to deactivate the Shopify-owned cart recovery emails within that platform. This avoids you overwhelming your shoppers. First, from Home, go to Automations on the left-hand menu: Next, if you have Abandoned checkouts by Shopify activated, go…
In many countries around the world, June is regarded as Pride month. It’s a month of recognition for the LGBTQ+ community and also a mark of their continuous struggle for acceptance in society. During this period, the high turnout of solidarity makes it the perfect time for online stores to show support and generate brand…
Are you looking for the best way to increase sales for your Shopify store before Father’s Day? Or the best promo ideas to drive traffic and site visits? Father’s Day is one of the most celebrated holidays each year. During this period, children and mothers are on the lookout for several gift ideas to show…
While you can’t troubleshoot Shopify being down, there is good news! The Shopify down status rarely takes long to change, you just need to hold tight while the elves work their magic. Reasons why Shopify might be down The 2 most common reasons the platform might be temporarily down: planned maintenance or an outage where…
Chances are, you’re making these mistakes in your store, because they’re holding tons of other Shopify stores back. To build our automated marketing platform, we analyzed hundreds of Shopify stores. Along the way, we spotted several common mistakes. It’s normal not to know these things if you’re starting out — even some marketing experts miss…
Why beat about the bush? You came for the best abandoned cart email ever, here it is! Subject: You chose well! Others are eyeing it up too… Body: We’re trying to hold tight to your cart but… You have great taste! You chose our most popular products. Don’t miss out. Grab your cart before someone…
Holiday marketing campaigns are a master-level sales strategy for online store owners. As soon as you have your product lines ready, your store is live, and you’re ready to increase ecommerce sales, you want to get involved in holiday marketing. How do holiday marketing campaigns increase revenue? Holiday marketing can involve different marketing channels as…
To dive deep into how Aument’s visual branding was formed, we interviewed our Head of Design, Sabrina Fillol. Q: What led you to take the plunge and join a tiny team of data scientists? A: The disposition of Aument’s founders was important for me, their transparency makes them really enjoyable to work with. I also…
